Founded in the Pacific Northwest and practicing internationally, GO'C is an award-winning architecture & design studio inspired by the interplay of rational design and artistic expression. From residential to commercial and public spaces, we thrive in the challenges of site-specific work, and find opportunity in constraint.
FOUNDERS
Founding Partner Jon Gentry grew up in North Carolina, developing an eye for utilitarian structures and an impulse to challenge norms. Founding Partner Aimée O’Carroll grew up in the heart of London and comes from a family of architects that reaches back three generations. Together, our studio is driven by practicality and imagination, where thoughtful analysis meets a spirit of exploration. Our process is as rigorous as it is daring; it takes both knowledge and curiosity to turn a brave idea into something real. The ambition behind everything we create is to push the limits of what's possible—in service to clients, communities, cultures, and landscapes.
VALUES
A DEMOCRATIC APPROACH
We believe in the strength of ideas, wherever they come from. We lead with curiosity, leaving conventional roles and hierarchies behind, seeking inspiration through collective exploration.
A DARING PRACTICE
We create space for the most exciting ideas to come to the forefront. Pushing and blurring boundaries, we investigate what is possible in service of creating something new.
A TACTILE NATURE
The close study of site, material, and craft guides our conceptual exploration. An intimate knowledge of the building process enables us to make the bravest ideas real.
A SENSE OF KINSHIP
Our clients are our collaborators, our partners in creation. The relationships we build with them, as well as our community or artists and craftspeople, are as enduring as the work.
JON GENTRY AIA
Partner / Architect
AIMÉE O’CARROLL ARB
Partner / Architect
MAX HUNOLD
Designer
WENYA ZHAO
Designer
Awards & Recognition
2023
THE RAMBLER
AIA National Housing Award
2023
MINI MART CITY PARK
AIA National Small Projects Award
2023
THE RAMBLER
Residential Design Architecture Award
2023
SOUND HOUSE
Residential Design Architecture Award
2022
MINI MART CITY PARK
AIA Honor Award, AIA Seattle Honor Awards for Washington Architecture
2021
ALTON WINES
GRAY Awards Finalist, Architecture - Commercial
2020
WESTERN STUDIO
AIA Northwest and Pacific Region Merit Award
2018
AIA EMERGING FIRM AWARD
AIA Northwest and Pacific Region
2017
FRED HUTCH VISITOR CENTER
SEGD Global Design Merit Award (in collaboration with Studio Matthews)
2016
WA_SAUNA
National AIA Small Project Award
2015
WA_SAUNA
Architectural Review Pop Up Award (Shortlist)
2015
WA_SAUNA
The Architect's Newspaper Best of Design Awards (Honorable Mention)
2015
COR Cellars
ArchDaily Building of the Year Nomination
Selected Press
2023
DEZEEN
The Rambler - Grounded to the Earth
2023
THE NEW YORK TIMES
The Rambler - Designed to Make New Memories
2023
NUVO
Home of the Week: The Rambler by GO'C
2023
Tideland Magazine
The Rambler - A Dreamy Modern Cabin
2023
PORTRAIT MAGAZINE
The Rambler - A Labor of Love
2023
METROPOLIS
Mini Mart City Park - Transforming a Gas Station into a Community Asset
2022
METROPOLIS
Alton Wines by Mike Welton
2022
Dwell
A Refreshed Midcentury Seattle House Keeps the Details and Cleans Out the Rough Edges by Rachel Gallaher
2022
THE NEW YORK TIMES
Sound House - For a Modern ‘Brady Bunch,’ a Modernist Family Home in Seattle
2022
Wallpaper
This Seattle House is a perfectly poised modern family home
2022
PORTRAIT MAGAZINE
Cover Story - Sound House by Donna Pizzi
2022
DEZEEN
Sound House by Jenna McKnight
2022
Metropolis Magazine
Alton Wines - In Walla Walla, Washington, a Tasting Room for a Small Winery Treats Guests to Constant Discovery
2021
Seattle DJC
Western Studio
2020
1889 Washington’s Magazine
COR Cellars - A winery in the Gorge celebratges the local terroir
2019
Dezeen
Western Studio
2018
AIA Seattle
Emerging Architect Award
2018
Archdaily
Ritual Room / GO'C
2017
Dezeen
Substantial HQ: GO'C Revamps Century Old Seattle Building
2017
Mobitecture, Phaidon
Architecture on the Move
2017
Contemporist
A new building for this winery in the hills of Washington State
2017
The Seattle Times
A place to fill up with art
2017
Dezeen
GO'C designs low-lying winery to blend with Washington's natural terrain
2016
Gray Magazine, Issue 31
Mini Mart City Park: Gas to Grass
2016
Time Out London
Seattle’s floating sauna
2016
Cladmag, Issue 1
On the water
2016
Dwell
Cold Sweat
2016
Dezeen
wa_sauna by GO'C floats on Seattle's Lake Union
2017
Divisare
GO'C wa_sauna
2015
The Architect’s Newspaper
Best of Design Awards
2015
Dezeen
Seattle shop by GO'C has racks controlled by hand crank
2015
Slate
National AIA Small Project Awards
2015
City Arts Magazine
Future List: The Architects: GO'C
2014
Gray Magazine, Issue 19
Hot, New Next
Lectures & Presentations
2022
SEATTLE AIA - TRANSFORMING RESIDENTIAL PRACTICE
The Rambler: Community and Craft
2020
UNIVERSITY OF WASHINGTON
Firm Typology Presentation, Professional Practice
2019
SEATTLE AIA PRESIDENT'S DINNER
Honoree: Regional Emerging Firm Award
2019
A&R SOLAR
Invited guest speaker
2018
UNIVERSITY OF WASHINGTON
Firm Typology Presentation, Professional Practice
2017
SEATTLE CENTRAL COLLEGE
Invited guest lecture to Graphic Design Students
2015
RURAL STUDIO
Invited guest speaker at 2015 Soup Roast
2015
UNIVERSITY OF WASHINGTON
Invited guest critics for Graphic Design program presentations